Digital & Social Media Communication's Exercise


14/04/2020 - 28/04/2020
(Week 01 - Week 03)
Fong Ee Xuan (0332842)
Digital & Social Media Communication
Exercise

INSTRUSCTION




LECTURE

Week 01
14/04/2020

Due to the COVID-19, we having our class on Zoom. Mr Asrizal briefed us about this module through MIB, he also briefed us about tools that gonna use in this module.

Week 02
21/04/2020

We are having our class on Zoom as well. Mr Asrizal explained data collection to us which included what is it and different type of data collection and different types of analytics.

Here are the slides for this week:

Week 03
28/04/2020

We are having our class on Zoom as well. Mr Asrizal taught us about Web and Social Media Analytics. He mentioned about the the indicators for Web Analytics and for Social Media Analytics.

Here are the lecture slide:

Week 04
05/05/2020

We still having class on Zoom due to Covid-19. We don't have lecturer on this week because we have our project II briefing by our client. 

Week 05
12/05/2020

We still having class on Zoom due to Covid-19. Mr Asrizal briefed us about Project II in more detail. Not only that, Mr Asrizal gave us a lecture about "Personas". He explained details for it to lets us understand. Here are the lecture slides that Mr Asrizal gave:


Week 06
19/05/2020

We don't have lecture on this week because Mr Asrizal are on leave. We continue working on our Project II.

Week 07
26/05/2020

We don't have lecture on this week due to Public holiday which is Hari Raya. We continue working one our project II.


EXERCISES

WHAT IS ANALYTICS?

Week 01

14/04/2020

For the exercise in this week, Mr Asrizal asked us as in a pair to prepare a short presentation about "What is Analytics".

Here are the presentation slides that me and my partner presented:



GOOGLE ANALTICS

Week 02

21/04/2020

Mr Asrizal asked us as in a pair to prepare a short presentation about Google Analytics Merchandise Store. In the presentation, we have to show what we can see in Google Analytics and also analyse the data in 2020.

Here are the presentation slides that me and my partner presented:




COMPARISON BETWEEN GOOGLE ANALYTICS & ADOBE ANALYTICS

Week 03

28/04/2020

Mr Asrizal asked us to do some comparison between Google Analytics and Adobe Analytics. Here  are the task that me and my partner - Angeline did.


EMPATHY MAPPING

Week 05
12/05/2020

Mr Asrizal asked us to have a small interviews between partner. After we done, we have to do it on empathy mapping. This exercise is to make us more understanding how to work on emapathy mapping when we doing our Project II.

Here are the interviews question that we did:



Here are the empathy mapping that I did:



FEEDBACK

Week 01

14/04/2020

The feedback for our presentation is everything is okay and the slides number 3 is good because it explained analytics just in an image format.

Week 02

21/04/2020

We don't have feedback for this week.

Week 03

28/04/2020

We don't have feedback for this week as well.

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